Martin Firrell
The Simple Idea
2019
This work was created by the artist in conversation with
Alex Mahon
, Chief Executive of Channel 4.

It is important to acknowledge that women in senior leadership positions are still relatively rare.
It requires a disproportionate amount of cost, effort and thought for a woman to combine a home life with a career compared with the challenges facing a man.

The idea that opportunity is now equally available to every women must be confronted because it is simply not yet true.

This work includes an image of the sculpture
Venus de Vienne
(Aphrodite bathing) from the cover of
Pallas
, a progressive arts magazine published in Buenos Aires in 1912. Three folds in the flesh of Aphrodite's abdomen create a realistic impression of a woman rather than a representation of femininity distorted and idealised by the
male gaze
.

This artwork is part of socialart.work, a mass public art project by public artist
Martin Firrell
calling for greater social justice.

It aims to create debate about power and gender, women's equality and masculinity, alternative forms of economic and social organisation, black power, and solidarity between people from different backgrounds and ethnicities.

It includes posters, publications and events supported in 2018-19 by the artist's residency with leading Out of Home media company
Clear Channel UK.
Part Of
socialart.work
Medium
Digital billboard
Displayed
UK, January 2019
Supported by
Clear Channel UK
Download
Hi-res image
Acknowledgement
Venus de Vienne / Pallas No. 2
Museo Nacional de Bellas Artes Buenos Aires
Share